Östberga Type

Östberga Type is a typeface developed for Stadsmuseet's exhibition Östberga, Östberga, designed by the kids Rola, Nima, Mohammed, Riccardo, Klara, Fabian, Masa, Bo, Amin and Ali from Östberga Fritidsgård, together typedesigner Göran Söderström from Letters from Sweden and Studio Daniela Juvall.

Client: Stockholm Stadsmuseum/ Stockholm City museum, Stockholms stad / City of Stockholm, 2017
Project: A typeface designed by the kids for the exhibition Östberga, Östberga in collaboration with Östberga Fritidsgård and Letters from Sweden.
Curators: Sara Hedberg & Johan Stigholt, Stockholm City museum
Type designer: Göran Söderström, Letters From Sweden.
Kids: Rola, Nima, Mohammed, Riccardo, Klara, Fabian, Masa, Bo, Amin and Ali from Östberga Fritidsgård

Download the Type Specimen, read more about the project at Lettersfromsweden.com or read an interview about the project at It’s Nice That.

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»Fonts were not something you could joke about before, but now we get a child’s perspective that demystifies what has long been a very serious genre. The playful roughness is embedded into the letters, as are the cultural identities, and we get a sense that this child’s work has actually been done on their own terms.«

Östberga Type exhibited at ArkDes during Young Swedish Design 2018. Photo: ArkDes.

Ung Svensk form (Young Swedish Design) is an annual award and traveling exhibition that highlights young and innovative designers in Swedish design and architecture. 2018 the typeface was selected as one of the winners, and was exhibited around design museums in Sweden and in Tokyo.

Östberga Type in Tokyo during Designart Tokyo 2018. Photo: Said Karlsson, Swedish Design Moves Tokyo.

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»Flipping the stereotype of type design as the realm of the fastidious and precise on its head, this charming font has been developed by a crew of rambunctious kids. The project was conceived under the watchful eye of type designer and Letters from Sweden founder Göran Söderström and designer Daniela Juvall.«

Read about how the typeface was made in the article “These Swedish kids designed a typeface to celebrate their neighbourhood”, It’s Nice That.

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